Hair Salons, Beauty Salons, nail salons, cosmetic surgeries
Do you service as many local people as you should?
Are your clients travelling to you from far and wide but those on your doorstep are barely aware of you?
Would your business benefit by past local customers returning more often?
Would your business benefit by introducing more local customers, that don’t have to travel far to your establishment?
Shouldn’t convenience dictate that local residents are the lowest hanging fruit as your clientele?
If you feel you don’t get your share of local clients, why do you think that is?
Surely if local people knew what you know then convenience would dictate that they would do business with you instead of crossing the city or even travelling 10km on busy roads to buy elsewhere.
How can you raise your profile in your local area?
How can you showcase what you do to draw new clients like a magnet?
How can you position your offer as unique?
TV, The Courier Mail and Radio are all there for you, they congregate large numbers of eyeballs and ears everyday, they are world-class publishers, but is that what you need to communicate with your local prospect pool?
Digital Billboards have over the last few years offered real estate to get your message in front of people in their cars. The busiest traffic lights across Brisbane offer a decent captive audience and the billboard offers a blank canvas to communicate your message. Used well with thoughtful, clever, clear messaging this can have an impact, however whilst rotating 10-20 adverts, your message needs to be incredibly sharp to penetrate those brief windows of opportunity.
Local physical publications appear across the city and provide a great way to reach geographically tailored audiences, as with all physical publishing including newspapers and local magazines they can offer you a fixed space for a price.
Now that's where we come in.
- Each of our publications targets a geographic area of 8-15,000 local residents.
- Each publication offers a finite amount of advertising slots, so that your message doesn't get lost.
- We offer Dynamic advertising (rotating panels enabling you to clearly communicate key messages)
- Our advertisers appear on ALL CONTENT, not just in the corner of page 4 but on ALL CONTENT on a publication.
- You can run an advert on multiple publications to target a wider geographic area.
- We also offer opportunity around content sponsorship and in certain circumstances a sponsored column.
- We also offer sponsored competitions.
4 Ideas to attract more local customers
- An advert showcasing your work(latest hair styling, beauty treatment, nail designs, tattoos
- An advert incentivizing multiple purchases through a discount/special offer
- A video showcasing your operation and it’s happy customers
- A feature talking about your history, your founder, your place in the market, any other commercial attributes you have as a brand.
With pricing from less than $3 per day, our publications really are a no-brainer.
So what’s stopping you from jumping on board today while it’s available?