Grocery Retailer
Do you have a dominant local market share?
Wouldn’t raising your profile in a local area and becoming the local champion result in more listings?
Wouldn’t you becoming a local champion bring positive equity in your local community?
How can you raise your profile in your local area without tormenting people with letterbox drops or cold calls?
How can you showcase what you do to draw new clients like a magnet?
How can you position your offer as unique?
TV, The Courier Mail and Radio are all there for you, they congregate large numbers of eyeballs and ears everyday, they are world-class publishers, but is that what you need to communicate with your local prospect pool?
Digital Billboards have over the last few years offered real estate to get your message in front of people in their cars. The busiest traffic lights across Brisbane offer a decent captive audience and the billboard offers a blank canvas to communicate your message. Used well with thoughtful, clever, clear messaging this can have an impact, however whilst rotating 10-20 adverts, your message needs to be incredibly sharp to penetrate those brief windows of opportunity.
Local physical publications appear across the city and provide a great way to reach geographically tailored audiences, as with all physical publishing including newspapers and local magazines they can offer you a fixed space for a price.
Now that's where we come in.
- Each of our publications targets a geographic area of 8-15,000 local residents.
- Each publication offers a finite amount of advertising slots, so that your message doesn't get lost.
- We offer Dynamic advertising (rotating panels enabling you to clearly communicate key messages)
- Our advertisers appear on ALL CONTENT, not just in the corner of page 4 but on ALL CONTENT on a publication.
- You can run an advert on multiple publications to target a wider geographic area.
- We also offer opportunity around content sponsorship and in certain circumstances a sponsored column.
- We also offer sponsored competitions.
4 Ideas to attract more local clients who return more often
- An advert showcasing your range of produce
- An advert incentivizing multiple purchases through a “limited time” discount/special offer
- A video showcasing your operation and it’s happy customers
- A feature talking about your history, your founder, your place in the market, any other commercial attributes you have as a brand.
With pricing from less than $3 per day, our publications really are a no-brainer.
So what’s stopping you from jumping on board today while it’s available?